Benefits Businesses

PEP provides American host-company manager an opportunity to present the work and practices of his company

The core activity of the Productivity Enhancement Program (PEP) is business training for participating Russian entrepreneurs. Business hosts who deliver this training report unexpected and rewarding benefits.

These companies find it provides them with an excellent opportunity to showcase their businesses. It allows them to demonstrate to their managers and staff that their company is progressive and internationally focused. In addition, business host company managers often enjoy the opportunity to become trainers for a few days.

Local businesses benefit from hosting a PEP delegation through articles that appear in community newspapers. CCI’s staff helps host organizations to attract media attention to their businesses during the Russians’ visit. Many businesses have benefited in real and subtle ways from this publicity.

PEP gets media coverage for businesses

There is also a secondary benefit for PEP business hosts. In today’s world, building business networks is key to growth, stability and success. CCI’s seven Russian Partner Offices search across Russian provinces to locate established entrepreneurs who want to expand their businesses. On a few occasions, business relationships established through PEP have led to international partnerships.